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 Head of Search- Ecommerce Giant £40-60k, London

The roleWe have a fantastic opportunity for a proven Search specialist to carve out their own niche in a top ecommerce retailer by taking our client’s natural search offering to the next level. This is a rapidly expanding area of marketing services and our client will be making significant investment in its SEO and PPC resources over the next few years.

This is a hands-on role and you will be working alongside the clients media and creative account teams to gain a greater understanding of marketing goals, and to ensure that the agency delivers forward thinking SEO strategies. These will need to integrate closely with the PPC, display media and creative work. You will compile regular reports, analysis and feedback on SEO campaigns for clients and the agency account teams and be able to present these at client meetings. You will create an excellent working rapport with key client decision makers and to be actively involved in new business meetings.

You will be exceptionally well versed in white-hat SEO methodologies. You will have a solid grounding in web technologies and will be able to demonstrate numerous successful ranking achievements. You will have an excellent working knowledge of third party software tools for analysing organic ranking successes and measuring site traffic. You will be adept at analysing web traffic, identifying and communicating the reasons for changes. You will also have strong numerical and both written/ verbal presentation skills. The successful applicant will be responsible for developing the agency's SEO  and PPC credentials, leading the development and growth of all agency SEO and PPC client accounts.

Detailed responsibilities will include:• Developing and presenting site audits, analysis and recommendations• Devising and implementing link building strategies • Daily management/implementation of projects to improve search engine rankings for the agency's clients• Optimising in all search engines and running of PPC campaigns, specifically, Google, Yahoo & MSN• Weekly reporting and analysis of SEO results and ROI• Researching and highlighting to the account teams and clients new developments and opportunities in search marketing• Preparation and delivery of training for SEO and wider agency staff• Onsite work where required.• Preparing our SEO credentials and case studies for new business pitches• Attending credentials meetings/pitches with potential clients

Skills and qualifications required will include:• Excellent knowledge of search engine algorithms is paramount.• A successful track record of helping to generate measurable increases in ROI• A confident and demonstrable knowledge of the search engine ranking processes• A high level of numeracy with good attention to detail• A good knowledge of excel• Excellent account relationship and project management skills• An ability to explain complex SEO subjects clearly to a range of audiences, with varying levels of understanding• Good and demonstrable hands on experience of HTML, DHTML, CSS and JavaScript and ideally an understanding of online video, Ajax & Flash.

Email me now with your CV to abeed@enigma-cg.com