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At Walker Sands, we take immense pride in our ability to help our clients grow their business through effective online marketing strategies. Our online marketing group is growing and we are looking to add a talented, self-motivated and detail-oriented search engine optimization specialist to our team. 

As a Search Engine Optimization Specialist, you will work with our senior SEO consultants, content writers, developers, designers and marketing managers to define and implement SEO strategies for our various B2B and B2C clients. You will measure, analyze, report and react to the performance of SEO campaigns. You will meet regularly with our client’s senior marketing and business executives to review results and determine how SEO best fits into their broader media strategies. 

Primary Duties and Responsibilities 

• Work with other Walker Sands marketing team members to achieve client goals 


• Reporting and analysis of current and historical SEO campaigns 


• Perform client specific keyword research and competitive analysis 


• Identify, recommend and implement on-page website SEO optimization 


• Identify configuration and duplicate content issues and recommend remedies 


• Perform Information Architecture and User Experience reviews 


• Social media profile optimization 


• Site map creation & optimization 


• Back link analysis, opportunity identification, solicitation and optimization 


• Day-to-day client relationship management 

Qualifications, Skills and Requirements 

SEO

• At least 2-3 years of demonstrable broad SEO experience (technical and non-technical) 


• Up-to-date SEO skills and familiarity with developing SEO trends 


• Strong knowledge of HTML 


• Ability to perform extensive keyword research and make targeted recommendations 


• Expertise with various professional SEO tools 

Reporting & Analysis 

• Strong analytical and quantitative skills with the ability to understand statistical data 


• Experience with analytical tools such as Google Analytics or Omniture 


• Advanced proficiency in Microsoft Excel 


• Data consolidation and report creation experience 

Personal

• Self starter with strong personal task management experience 


• Positive attitude and strong work ethic 


• Ability to multi task and work in a fast-paced environment 


• Strong client management experience 


• Excellent written and oral skills 


• Desire to work in an ever-changing industry with unique and constantly evolving challenges 


• Proven Paid Search Advertising management experience with Google AdWords or Microsoft AdCenter a plus 

About Us 

Walker Sands is a full service marketing, design, and public relations firm focused on generating sales growth for our business-to-business clients. We provide support for a wide range of clients, everything from large Fortune 500 brands like Microsoft, Novell, and Allstate to small start-up ventures. Firms have been counting on Walker Sands since 2001 for services ranging from basic marketing strategy to our advanced SEO programs. 

How To Apply 

Please send a cover letter, resume, and salary requirements to HR@walkersands.com. Please write 2010 Search Engine Optimization Specialist in the subject line of your email.