applicants
SEO MANAGER - Manchester
at Claire Lomax in United Kingdom
My client is a leading independent digital agency based in the heart of Manchester city centre. Due to expansion and restructure they are urgently searching for a SEO Manager to head up key accounts.
This role focuses heavily on the holistic search techniques and the desired candidate will have spent a considerable amount of time in this area. They will also be looking to continue this method of search marketing into this role.
CORE RESPONSIBILITIES:
· Overseeing assigned accounts including day to day account management
· The management of content and editorial both on and off page
· Liaising with Pay Per Click teams to ensure synergy between both SEM channels
· Educating colleagues and clients on SEM developments and raising awareness of the SEO function
· High operational understanding of client business
· Liaising with members of campaign delivery team and external providers
· The communication of developments for the SEO team, senior members of staff and clients
JOB REQUIREMENTS:
· A strong understanding of the major on-page and off-page factors which influence the natural search ranking such as indexability, the role of off page etc
· A strong understanding of mainstream analytics, double click, web trends and core metrics
· An ability to provide a well defined site assessment on current natural search performance following in-depth analysis
· SEO-friendly copywriting skills
· Development of link acquisition techniques for clients
· Create and lead new business presentation with new and existing clients of the company
· Proactively researching and advising colleagues of new SEO innovations such as digital asset optimisation, online PR and social media
· To create proposals, presentation and other documents for client use in the evaluation and approval of SEM plans
· Work alongside senior members of staff to ensure all client contracts are in place and that pricing and terms of business are captured correctly and accurately
· To provide clients and internal department members with industry updates and articles which are relevant to the SEO team
· Contribute to organizational operations beyond the basic job requirements, including but not limited to methodology development, recruitment, tool improvements and process redesigns
· Guides and directs staff in the development, production and execution of client campaigns and ensure all services align with the agency’s vision, core competencies and financial goals
· To assist the Head of SEO in outlining resources requirements and implementing best practice across the team
· Managing and mentoring the team on an ongoing basis and providing them with appropriate development opportunities, balanced with the business needs of the agency
QUALIFICATIONS & EXPERIENCE:
· Excellent interpersonal skills, including extremely strong written and verbal communication skills.
· Educated to degree-level in a related discipline
· Required to demonstrate related industry experience with proven ability as a self-starter
· At least 3 years of online marketing and/or related strategy work in an online setting including campaign development and performance analysis
· 2+ years of demonstrated track record of client relationship development and service, with a strong client-service orientation
· Previous experience in working cross-functionally across an organization
· Sound business acumen, financial analysis skills and strategic awareness
· Demonstrated experience of analyzing and interpreting complex data including the usage of advanced Excel
· The ability to manage projects to completion, multi-task and work within tight deadlines
· Exceptional creative thinking and problem-resolutions skills which will contribute value in a dynamic, client-centred environment
· The ability to work well in a team, to shine as an individual and maintain a sense of humour
“We welcome applications from anyone, irrespective of age, gender or religious persuasion. BD Recruitment Ltd is acting as an Employment Business in relation to this vacancy”
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08-02-2011