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applicant

Job Title  PPC ExecutiveLocation  Brighton & CroydonContract Type  PermanentWage  Competitive Salary

Main Responsibilities                                                                            

Pay Per Click Advertising Optimisation     

 a) Across 6 different travel product websites     

 b) With networks including Google, Yahoo & MSN 

Search Engine Optimisation & Other Related Tasks     

a) Across 6 different travel product websites     

b) With networks including Google, Yahoo & MSN  

Key Tasks

Pay Per Click Advertising Management        

 a)     Landing page optimisation        

b)     Bidding tactics        

c)     Bulk editing of accounts        

d)     Measurement & Reporting        

e)     ROI optimisation        

f)      Multi-variant testing        

g)     Ongoing account maintenance 

SEO & Other Related Tasks    

a)     Uploading content pages        

b)     Sourcing images for the various sites        

c)     Editing pages across the various sites        

d)     Competitor research        

e)     Assisting other colleagues within the marketing team 

Miscellaneous         a)     Attendance of industry conferences         b)     Attendance of PPC Network meetings (both UK & abroad)

Candidate Requirements

•         Must have some experience of managing/editing PPC accounts

•         Ability to work autonomously & without close supervision

•         An understanding of SEO is preferred but not essential

•         Able to manage your own time effectively

•         Good communication skills

•         Willingness to assist other members of the team

Contact / Application Details

Jez Rourke-PilottJezrp@directline-holidays.co.uk

Please email a covering letter and CV explaining your suitability for the job