applicant
SEO Account Strategist
at Hiring Manager in United States of America
• Ability to draw critical analysis from data and make specific recommendations
• Understanding of higher level SEO concepts, such as link building strategies and tactics
• Ability to fulfill set strategy by creating deliverables and specific recommendations; including IA structure, on site elements, sitemaps, redirects, crawlability, URLs
• Define all Morpheus services/disciplines
• Visual recognition of HTML/CSS source code
• Understanding of goal funnels and traffic conversion,search engine functionality and algorithms, and the components of back end systems – ie CMS
• Ability to understand and make content optimization techniques for SEO
• Competency with basic keyword research tools
• Basic awareness of SEO industry and digital marketing
• Working knowledge of front end code tagging hierarchy, third party reporting and analytics platforms and Google Webmaster Tools
• Working understanding of secondary search verticals: Google News/Videos/Images/Universal/etc…
• Advanced computer skills (Word, Excel, PowerPoint)
• Strong organizational skills and detailed orientation
• Adaptable to change and ability to multi-task
• Ability to successfully manage personal workflow and to achieve on time delivery of projects and reports
• Demonstration of resourcefulness and the initiative to participate in advanced projects
• Ability to work autonomously and demonstrate self-started qualities and to research SEO issues and formulate solutions
• Demonstrates basic professionalism
• Ability to speak and write clearly and persuasively and to maintain strong client communication
• Client/Phone presentations
• Team training presentations
• Must be able to take and apply all forms of constructive criticism
• Demonstrate SEO leadership by continuing to learn/gather information about SEO
• Become an expert in a sub-category of SEO
• Proactively taking on responsibilities and client deliverables and exploring the digital space (blogs, forums, webinars, etc) Responsibilities
• Assist in creation of long/short term strategy and deliverable ideas for clients, and in team project management and oversight of associate deliverables and reporting production
• Creation of deliverables
• Review of associate reporting and deliverables
• Attend all team meetings and actively contribute
• Maintain client strategy document
• Compose and send client status emails and notes (following standardized format)
• Manage client communication - respond to emails, etc
• Delivery of phone and in-person presentations of material direct to client
• Effectively train associates and or interns
• Share findings within the agency (Sharing of articles, conducting team training, etc.)
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26-05-2011