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Full-time SEO Account Strategist

at Hiring Manager in United States of America

• Ability to draw critical analysis from data and make specific recommendations


• Understanding of higher level SEO concepts, such as link building strategies and tactics


• Ability to fulfill set strategy by creating deliverables and specific recommendations; including IA structure, on site elements, sitemaps, redirects, crawlability, URLs


• Define all Morpheus services/disciplines


• Visual recognition of HTML/CSS source code


• Understanding of goal funnels and traffic conversion,search engine functionality and algorithms, and the components of back end systems – ie CMS


• Ability to understand and make content optimization techniques for SEO


• Competency with basic keyword research tools


• Basic awareness of SEO industry and digital marketing


• Working knowledge of front end code tagging hierarchy, third party reporting and analytics platforms and Google Webmaster Tools


• Working understanding of secondary search verticals: Google News/Videos/Images/Universal/etc…


• Advanced computer skills (Word, Excel, PowerPoint)


• Strong organizational skills and detailed orientation


• Adaptable to change and ability to multi-task


• Ability to successfully manage personal workflow and to achieve on time delivery of projects and reports


• Demonstration of resourcefulness and the initiative to participate in advanced projects


• Ability to work autonomously and demonstrate self-started qualities and to research SEO issues and formulate solutions


• Demonstrates basic professionalism


• Ability to speak and write clearly and persuasively and to maintain strong client communication


• Client/Phone presentations


• Team training presentations


• Must be able to take and apply all forms of constructive criticism


• Demonstrate SEO leadership by continuing to learn/gather information about SEO


• Become an expert in a sub-category of SEO


• Proactively taking on responsibilities and client deliverables and exploring the digital space (blogs, forums, webinars, etc) Responsibilities


• Assist in creation of long/short term strategy and deliverable ideas for clients, and in team project management and oversight of associate deliverables and reporting production


• Creation of deliverables


• Review of associate reporting and deliverables


• Attend all team meetings and actively contribute


• Maintain client strategy document


• Compose and send client status emails and notes (following standardized format)


• Manage client communication - respond to emails, etc


• Delivery of phone and in-person presentations of material direct to client


• Effectively train associates and or interns


• Share findings within the agency (Sharing of articles, conducting team training, etc.)


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Published at 26-05-2011
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