applicants
Online Marketing Manager (SEM, SEO, Display)
at Alex Lirtsman in United States of America
Position Description:
The Online Marketing Manager will report directly to Ready Set Rockets Digital Strategist based in NYC. The Online Marketing Manager will be a metrics-driven individual with a passion for creative marketing solutions. He or she will directly be responsible for managing the entire lifecycle of various clients online marketing campaigns, including: initial planning, implementation, monitoring, optimization, analysis, reporting, and identifying areas for growing client engagement.
General Responsibilities:
Responsible for the execution of online marketing campaigns (SEM, SEO, DIsplay, SMM, Retargeting) against various clients budgets and goals. This position will both be internal and client-facing, producing reports and attending meetings to both present findings as well as explore new avenues of marketing growth. Additional key marketing responsibilities will include managing e-mail marketing, assisting in A/B tests, managing user-testing during site audits, performing keyword research and working with the team to develop Information Architecture for sites.
Qualifications:
The ideal candidate will possess the following credentials:
-- BA/BS in Business, Marketing or related field preferred
-- Google AdWords and Google Analytics IQ Certified
-- 4+ years professional experience in Online Marketing
-- Experience in eCommerce industries and technologies preferred
-- 2+ years of direct experience with SEO,SEM and metrics-driven display advertising, managing campaigns with $50k+/month in ad spend
-- Expert understanding of web metrics, online media test methodology, and optimization strategies
-- Strong data analysis skills and a passion to drive program performance; fluency with performance metrics and ROI analysis
-- Expert knowledge of web analytics and testing tool
-- Experience in email marketing
-- Experience in A/B testing
-- Proven skills in multi-tasking and prioritizing, able to work meet deadlines with accuracy and minimal supervision
-- Highly quantitative, metrics-driven professional with creative sense of holistic marketing campaigns
Commitment:
This position is a full-time position and requires 40 hours a week in the office, with the flexibility to work remotely on weekends or nights as required by projects.
Company Background:
Ready Set Rocket is a boutique digital agency located in New York City. We create ideas, nurture them, prove them and put them into action. But we dont stop there. We measure stats. We analyze patterns. And we constantly fine tune the experience for continued growth. At Ready Set Rocket, we never stop making good ideas better. View recent work to see some of the projects we do: http://readysetrocket.com/work/.
Application Procedure:
Qualified individuals please submit a resume and a written case study of a successful online marketing campaign you have managed. Please write subject line as: RSR Online Marketing Manager
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